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OUR BRANDS

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THE BRANDS


FPB
FPB is Chef Payard's casual and rustic French bakery brand. FPB was one of the first of several collaborative projects between François Payard and restaurateur Marlon Abela of Marlon Abela Restaurant Corporation (MARC). At FPB, guests can enjoy a variety of sweet and savory selections in an inviting, casual setting.

The first FPB was opened in September 2010 on West Houston Street in downtown New York City. A second location of FPB opened in Battery Park City in October of 2012, with a third location opening in May of 2012 in Columbus Circle.

For more information, please visit our website: Francois Payard Bakery

FP Patisserie
With distinction and elegance in a Parisian atmosphere, FP Patisserie promises to evoke feelings of familiarity, warmth and coziness. FP Patisserie is the luxury high-end brand from Francois Payard, featuring cakes, pastries, tarts, chocolates and confections made from only the finest ingredients.

The Flagship location of FP Patisserie is found on the Upper East Side of Manhattan, and is divided into three distinct sections: the pastry shop, the bar and the dining area.

From the sidewalk, window shoppers and customers alike may see the artfully arranged pastry displays and colorful macaron collection, thoughtfully arranged in custom glass display cases accented with the quintessential “Payard Orange” colored marble. Additionally, all of the merchandise is openly displayed on custom created dark wood bookcases, as if being featured in a library.

The curved, teakwood, marble bar serves coffee, champagne, beer and wine, and all of the food available in the dining room in a more casual setting. Its location physically separates the pastry shop from the dining room suggesting a coffee bar during the morning hours and a standing area/ bar and a place for a quick bite for lunch and afternoon guests.

The 40 seat restaurant transports diners to Paris, in an elegant but cozy Salon De Té in the Louvre. With tufted, leather banquette seating throughout the restaurant, beautiful white lava tables and a hand-painted, custom designed tiled floor, there’s no stronger feeling than that of being in old Paris.


Payard
Payard Patisserie & Bistro first opened it's doors in August of 1997 on Lexington Avenue in New York City, as Chef Payard's first restaurant. Although it closed its doors in July of 2009, there have since been branches of Payard that have opened in Las Vegas, Japan and Korea.